SEO + CRO = Better Together
Why do SEO + CRO work better together? It’s simple math. Increasing traffic hits from 1,000 to 1,500 on a page with a conversion rate of 5% will increase conversions from 50 to 75. Increasing the conversion rate from 5% to 7.5% on a page with 1,000 traffic hits yields the same results. But if you increase the conversion rate from 5 to 7.5 and additionally boost traffic from 1000 to 15000 hits, you increase conversions from 50 to 112. The results give us a definitive answer – if you only implement one strategy, you increase your traffic by 50%. If you implement both tactics, you may increase traffic by 125%.